NFL Week: Nike presents Block Melbourne

Join Nike at The Paddock, Fed Square for flag football, local culture and a Melbourne take on the NFL.

The NFL is touching down in Melbourne. Nike is taking the game beyond the sidelines.

After Australia’s first-ever NFL regular-season game, Nike keeps the energy going beyond the MCG and into the heart of Melbourne for one night only: part flag football competition, part cultural marketplace curated by Up There.

On the pitch, a roster of cultural talent, football legends, and rising stars from Australian soil, come together for a series of fast-paced, flag football match-ups. Players will test their skills before handing the pitch over to Melbourne to take on the 40-yard dash or go head-to-head with an all-star.

Around the action, Melbourne’s culture takes centre stage. Food, music and local partners extend the experience well beyond the game.

See you there Melbourne.

Are you ready?