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Fed Square


Sunday 30 September | 12pm - 3pm




The build-up has been built, the hype has been hyped – it’s time now for The Finale.

Come venerate, revel and exalt as Melbourne’s newest ICON is revealed in an audacious celebration around the Main Stage at Fed Square.

Get to know the local person behind the iconic status. Eat their favourite lunch, try their deodorant, dance to their favourite music, adopt their fashion, meet their strange aunty – in short, take a journey through Field Theory’s spectacular interpretation of their daily life.

This is a morning talk show meets performance art meets street party… of iconic proportions.

A glorious celebration of the everyday, ICON invites you to an event like no other. Field Theory has discovered our ICON – it’s time you do too.

To learn more about the build up to the ICON Finale – click here


Lift access & wheelchair accessible.
Accessiblity at Fed Square

Getting Here

Parking: Parking options at Fed Square
Public Transport: Journey Planner